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Key Features and Benefits:

  • "Double Power" or "Extra Power" for Stain Removal: This is the core proposition. Tide Plus is formulated with advanced technology and an enzyme system, often described as having "Stain Magnets," designed to remove even the toughest stains effectively. This includes common stains like oil, grease, curry, tea, coffee, mud, chocolate, and ink. It aims to deliver "brilliant whiteness" and cleanliness.

  • Lemon & Mint Fragrance: This is the distinctive aromatic feature. The detergent is infused with the refreshing and invigorating scents of lemon and mint. This combination not only helps to neutralize unpleasant odors from clothes but also leaves them with a pleasant, long-lasting freshness after washing.

  • Brighter Whiteness with Half the Dosage (vs. ordinary detergents): Tide Plus often claims to provide superior cleaning and whiteness with less product compared to standard detergents. This implies a concentrated formula that offers good value for money.

  • Easy Dissolution and Quick Foaming: The powder is superfine and designed to dissolve quickly and completely in water (both hot and cold). This ensures that it penetrates deep into fabric fibers, generates rich foam rapidly, and works effectively on stains without leaving any residue on clothes or in the washing machine.

  • Removes Dirt Even from Washed Clothes: A unique claim for Tide Plus is its ability to remove dirt even from clothes that have been previously washed, suggesting an enhanced cleaning power that addresses residual dullness.

  • Works on Whites and Colored Clothes: The formulation is versatile enough to be used on both white and colored garments, helping to maintain their brightness and prevent fading.

  • Suitable for Hand Wash and Semi-Automatic Machines: This detergent powder is designed for broad applicability, catering to both handwashing and use in semi-automatic washing machines, which are common in Indian households. (Note: For fully automatic machines, Tide also offers "Matic" variants).

  • Built-in "Power of Bar": Some descriptions highlight that Tide Plus has the "added Power of Bar," suggesting it combines the concentrated stain-fighting ability of a detergent bar with the convenience of a powder.

Key Ingredients (common to detergents of this type): While specific proportions are proprietary, common ingredients in such detergents include:

  • Surfactants: Primary cleaning agents (e.g., Linear Alkylbenzene Sulfonate (LAS), Alcohol Ethoxylate (AE), Alkyl Sulphate (AS)).

  • Builders: Enhance cleaning by softening water and preventing mineral deposits (e.g., Zeolite, Sodium Carbonate).

  • Enzymes: Break down specific types of stains (e.g., protease for protein, amylase for starch, lipase for fats).

  • Bleaching Agents: (e.g., Sodium Carbonate Peroxide, TAED) for whitening and stain removal.

  • Optical Brighteners: Make clothes appear brighter.

  • Fragrances: Lemon and Mint extracts/synthetics.

  • Fillers and other additives.

How to Use:

  • For Hand Wash: Typically, 1 scoop of Tide Plus is recommended for a full bucket of clothes.

  • For Semi-Automatic Machine Wash: Usually, 2 scoops are recommended for a machine load.

  • For very tough stains, it's beneficial to pre-soak the stained area with a paste made from the powder and a little water before the main wash.

Available Sizes: Tide Plus Lemon & Mint Detergent Powder is available in various pack sizes, commonly including 500g, 1kg, 2kg, 4kg, 5kg, 6kg, and 8kg, often with promotional "Buy X kg, Get Y kg Free" offers.

Manufacturer: Tide is a brand of Procter & Gamble (P&G).

In summary, Tide Plus Lemon and Mint Detergent Powder is a powerful, multi-action laundry solution that provides superior stain removal and brilliant whiteness, leaves clothes with a refreshing lemon and mint fragrance, and offers efficient cleaning for both hand wash and semi-automatic machines.