Key Features and Benefits:
Effective Stain and Dirt Removal: Active White Detergent Powder is formulated to tackle common dirt, grime, and everyday stains, aiming to leave your clothes clean and fresh. While it may not target "tough dried stains" with the same specific technologies as some premium brands, it's designed for a thorough general wash.
"Brilliant Clean" and Whiteness: The "Active White" name suggests its primary focus is on achieving and maintaining the brightness and whiteness of clothes. It often contains optical brighteners to make fabrics appear whiter and brighter.
Refreshing Fragrance: It's typically infused with a pleasant fragrance (some variants mention lemon & jasmine or rose) that leaves your laundry smelling fresh and clean after washing. This lasting freshness is a common selling point.
Versatile Usage: Active White Detergent Powder is designed for both:
Handwashing: It dissolves well in water for bucket washes.
Machine Washing: It is generally suitable for both top-load and front-load washing machines. Some listings specifically mention "High Efficiency" formulation, indicating it's designed to work efficiently in machines. However, for dedicated "Matic" performance in front-load machines, some users might prefer specialized low-foam detergents. For regular machine use, it's widely compatible.
No Bleach (often specified): Some product descriptions state that it is "Bleach Free," which can be a desirable feature for consumers concerned about harsh chemicals or fading colored clothes.
Value for Money (10 kg Family Pack): This 10 kg family pack is a significant bulk purchase, offering excellent economical value. It's designed for large families or those who prefer to stock up, reducing the per-kilogram cost and the frequency of buying detergent. This large pack size is a key selling point for budget-conscious consumers.
Trusted Quality: It positions itself as a reliable brand for consistent laundry care results.
Manufacturer:
While not as globally prominent as HUL or P&G, "Active White" is a brand. According to online retailers like Amazon.in, it is manufactured by Gooday Products Private Limited, based in Raipur, Chhattisgarh, India.
How to Use (General Guidance):
For Hand Wash: Typically, 1 scoop of detergent is recommended for a bucket of clothes. Dissolve the powder in water, soak clothes, gently rub, and rinse.
For Machine Wash: Around 2 scoops of detergent are often suggested for a machine load (both top-load and front-load). Add the powder to the detergent dispenser or directly into the drum, and run your regular wash cycle. Always adjust the quantity based on the load size, soil level, and water hardness.
Packaging:
The product comes in a large 10 kg bag or sturdy pouch, clearly branded as "Active White Detergent Powder Family Pack."
Availability in Kochi, Kerala:
Given its presence on major online platforms and its economical pricing, Active White Detergent Powder 10 kg Family Pack is likely available in Kochi, Kerala, particularly through:
Online Retailers: Digital Basket, JioMart is a prominent retailer for this brand and would be a primary source for home delivery in Kochi. Other platforms like Amazon India and Flipkart (through their grocery sections), as well as local quick-commerce services like Zepto and Swiggy Instamart, may also carry it.
Wholesale/Bulk Stores: Larger grocery stores or wholesale outlets might stock such economical family packs.
Local Kirana (Grocery) Stores: While less common for such large packs, some larger local stores might stock it if there's high demand for budget detergents.
Prices in Kochi would typically align with online prices, which fluctuate based on offers and discounts (e.g., around ₹350-₹400 for 10 kg, subject to change).
