Key Features and Benefits:
Coffee-Chicory Blend: The defining characteristic of Nescafe Sunrise is its balanced blend of coffee and chicory. While specific ratios can sometimes vary slightly by pack size or market, it is typically a 70% coffee and 30% chicory mixture. This blend is crucial for:
Distinct Flavor Profile: Chicory, derived from the roasted root of the chicory plant, adds a unique earthy, slightly bitter, and roasted note that complements the coffee, contributing to a characteristic "South Indian coffee" taste.
Enhanced Body and Color: Chicory helps to produce a thicker, richer-looking cup of coffee with a darker, more appealing color.
Smoothness and Reduced Acidity: The addition of chicory can temper some of the coffee's acidity, resulting in a smoother, less harsh taste that many find very palatable.
Rich Aroma: Nescafe Sunrise is highly prized for its irresistible and signature aroma. The coffee beans are slow-roasted in rotating drum roasters to fully develop their fragrance, and Nestle's technology ensures this aroma is captured and released upon preparation, awakening the senses.
Smooth and Strong Taste: It delivers a robust yet smooth flavor. The combination of Arabica (for aroma and mildness) and Robusta (for body and strength) beans, along with the chicory, provides a well-rounded and invigorating taste that stands up well to milk and sugar.
Instant Soluble Form: As an instant coffee, it offers unparalleled convenience. The fine granules dissolve quickly and completely in hot water or milk, making it incredibly easy and fast to prepare a cup of coffee without any brewing equipment.
Sourced from South India: The brand often highlights that its coffee beans are handpicked from select coffee farms in South India, emphasizing a connection to the traditional coffee heritage of the region.
Versatile Preparation: It's ideal for making:
Classic Milky Coffee (Chai-style Coffee): The most common way it's enjoyed, with hot milk and sugar.
Black Coffee: For those who appreciate its robust flavor without additions.
Cold Coffee: Easily dissolved and mixed for refreshing iced coffee concoctions.
Consistent Quality: Being a product of Nestle, a global leader in food and beverages, Nescafe Sunrise benefits from stringent quality control, ensuring a consistent and reliable taste and aroma with every purchase.
Affordable and Accessible: It's a widely available and economically priced option for daily coffee consumption across India, found in various pack sizes (jars, pouches) in almost all retail outlets and online.
Energizing: It provides a reliable caffeine kick, making it a popular choice for a morning pick-me-up or an afternoon energy boost.
How to Prepare (Basic Hot Cup):
Scoop: Add 1 to 1.5 teaspoons (or to your preferred strength) of Nescafe Sunrise coffee powder to your mug.
Add Hot Water: Pour about 30 ml of hot water and stir well to dissolve the coffee granules thoroughly.
Add Hot Milk & Sugar: Add 70 ml of hot milk and sugar to taste.
Stir & Enjoy: Stir well and savor the rich aroma and taste of your Nescafe Sunrise coffee.
Nescafe Sunrise Instant Coffee Powder remains a beloved choice for millions of Indians who value its convenience, consistent quality, and the comforting, rich flavor that evokes the essence of South Indian coffee culture.

